A new visual identity for the Orto Botanico di Roma, bringing together a brand restyle and a wayfinding system. The project reimagines how the garden presents itself through the changing seasons, with themed colours and routes, and guides visitors through its spaces, with a clear and consistent visual language across signage, print and digital materials. RUFA Projects / Course: Visual Design 2 / Professor: Dario Curatolo / Team: Beatrice Cappi, Federica Bisconti, Francesca Colabianchi, Claudia Fantera, Livia Mercogliano.